Animated KA is extended to OOH (Out Of Home) placements in prime markets.
Giving life to an otherwise static movie poster, I utilized Cinemagraphs techniques to animate Photoshop layers and create engaging and eye-catching movie extensions, easily sharable on all social platforms.
I also oversee and manage a bi-coastal team of motion designers who extend the main KA animation to multiple OOH placements and strategic company headquarters.
Software: Photoshop, After Effects, Cinema 4D. Art Direction+Execution
Anamorphic DOOH Explorations. Using forced perspective, a 2-sided billboard can create the illusion of real 3D space.
